OVUM Voices

Is "femtech" still a useful category?

Does the femtech label help or hurt companies raising money and selling to health systems?

consumer
The gist

Some founders say the "femtech" label narrows their market and puts off health-system buyers; others say it gave the sector visibility. Contributors weigh in from fundraising and sales experience.

  • 4 published perspectives · 4 adds data
  • Latest: A femtech portfolio thesis from the LP side (Jun 19, 2026)
  • 8 related OVUM records on funding, research and policy, each with its source below.

Who is saying what

4 published perspectives
Adds data· Investor POV
A femtech portfolio thesis from the LP side

“One of the reasons we invested through femtech — the category compounds.”

Adds data· Operator POV
Tatum Getty on the women's health conference circuit

“The women's health conference circuit is finally institutional.”

Adds data· Operator POV
Jake Heyen on health, wellness, and fitness convergence

“Health, wellness, and fitness are one category now.”

Adds data· Investor POV
Lucia Orozco Lopez on the 56% drop in women's health investment

“Women's health investment fell 56% between the last two capital cycles.”