Signal
Maude closes $12M Series B to scale sexual wellness DTC and retail
- Category
- Consumer · Funding · Global
- Date
- June 18, 2026
- Source
- TechCrunch
Summary
Sexual wellness brand Maude raises Series B to fund Sephora expansion and category buildout across body, intimacy, and menopause SKUs.
Maude works in Menopause & Midlife, and this round at Series B ($12M) is new money into that part of the market. Compare it with other recent rounds to see whether prices here are rising or holding steady.
OVUM interpretation layer
The editorial read on this signal — pattern, market-structure implications, and what to watch next.
Sources
- TechCrunch Primary source
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